JCPenney

A primetime music entertainment special, which served as the centerpiece of EVI’s Integrated Marketing and Social Responsibility Platform produced for JCPenney and the JCPenney Afterschool Fund. Shot in HD with

A primetime music entertainment special, which served as a key component of EVI’s Integrated Tour Marketing Platform for JCPenney. Captured Live on the “Rascal Flatts Nothing Like This Tour, Presented

This music video was shot and produced in Los Angeles and programmed into the “Rascal Flatts, Nothing Like This” ABC Primetime Special Presented by JCPenney.

Country Music Superstar Kenny Chesney talks to JCPenney employees about his involvement as an ambassador for the JCPenney Afterschool Fund. Shown on the JCPenney internal network, this program was one

An executive summary of the integrated marketing and social responsibility platform conceived and produced by Executive Visions for JCPenney. The centerpiece of the platform was EVI’s CBS Primetime Special “JCPenney

Behind the scenes with all the stars at “JCPenney Jam: The Concert for America’s Kids”. Shot on location at the historic Shrine Auditorium in Los Angeles during the production of

A 60-second PSA-style interstitial spot programmed into the JCPenney Jam CBS Primetime special. Mary J. Blige sends out a powerful message about the importance of quality afterschool programs.

A 60-second PSA-style interstitial spot programmed into the JCPenney Jam CBS Primetime special. Jon Bon Jovi sends out a powerful message about the importance of quality afterschool programs.

A 60-second PSA-style interstitial spot programmed into the JCPenney Jam CBS Primetime special. John Legend sends out a powerful message about the importance of quality afterschool programs.

A 60-second PSA-style interstitial spot programmed into the JCPenney Jam CBS Primetime special. NFL Quarterback Donovan McNabb sends out a powerful message about the importance of quality afterschool programs.